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The GLP Marketing team

Chidinma Enemanna

Head of Content

Chidinma leads content at GLP. The practice pages, city pages and articles GLP writes for its law firm clients go through her before anyone else sees them.

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Chidinma Enemanna

Chidinma Enemanna is GLP Marketing's Head of Content. She has spent more than seven years writing and editing professionally, the last three leading the content GLP produces for its law firm clients.

Chidinma at GLP

What Chidinma runs at GLP

  1. 01

    Content briefs

    Turns the SEO plan into clear briefs: who the page is for, what it must answer and what it should not claim.

  2. 02

    Practice and city pages

    Writes and edits the pages that bring in cases, with local detail instead of copy that only swaps the city name.

  3. 03

    Editing to GLP's writing guide

    Checks every draft for accuracy, tone and plain language before it is published.

  4. 04

    Brand voice

    Keeps each firm sounding like itself across its site, articles and profiles.

How Chidinma got here

Seven years of making hard subjects easy to read

Every stage of Chidinma's career has been about the same skill: writing that people understand and act on. Social media taught her what holds attention, agency copy taught her what sells, SEO writing taught her what ranks, and executive writing taught her what a leader sounds like. Law firm content needs all four.

  1. 2018–2020

    Learning what holds an audience

    Chidinma started in 2018 as a social media marketing intern at a radio station in Calabar. By 2019 she was a content and marketing executive who also managed projects, and in 2020 she ran social media for a content agency in Lagos. She learned early that a message only works if the audience stops to read it.

    Experience on LinkedIn

  2. 2020–2023

    Copy that sells, pages that rank

    At a creative agency in Lagos she wrote campaign and social copy and worked on the creative strategy behind it. From 2021 she also wrote web content for a software company, with SEO copywriting at the center of the job. That is where she learned to write a page that satisfies a search engine and the person reading it at the same time.

    Experience on LinkedIn

  3. 2022–2024

    Writing in a leader's voice

    As an executive writer for a large financial technology group, she drafted communications in the voice of senior leaders and helped keep a big brand sounding the same on every channel. The work demanded precision in every word and every claim.

    Experience on LinkedIn

  4. 2023 to today

    Head of Content at GLP

    Chidinma joined GLP in October 2023. She brings all of it to law firm content: briefs that turn the SEO plan into clear instructions, pages written for the people searching, and an editor's eye on accuracy, tone and what a firm is allowed to promise. Three years on, every page GLP publishes for its clients passes through her standards.

Chidinma studied at Babcock University.

Certifications

  1. March 2022 Foundations of Project Management Google, on Coursera Verify on Coursera
  2. March 2022 Project Initiation: Starting a Successful Project Google, on Coursera Verify on Coursera
  3. May 2022 Project Planning: Putting It All Together Google, on Coursera Verify on Coursera
  4. May 2022 Product Management Side Hustle See it on LinkedIn
  5. September 2024 Introduction to Cybersecurity Cisco Networking Academy Verify on Credly

On the record

What people who have worked with Chidinma say

1 recommendation on LinkedIn
from a fellow content writer, 2022 Read it on LinkedIn
Outspoken, meticulous, and determined - this is how I'd describe Chidinma. […] In addition to her excellent core skills of content creation, she exhibited a high level of understanding of Search Engine Optimization, Project Management, and Advertising.
Rosemary InokContent Writer & Marketer · Worked on the same team · 2022 View on LinkedIn

Part of the GLP team

When you hire GLP, you get the whole team

Chidinma works alongside the rest of GLP's leads under Founder and CEO Matt Khorsandi. Every client firm gets the full team, with one day-to-day contact.

Meet the whole team

What firms ask Chidinma

Yours isn’t here? Ask our team

How does GLP check content before it goes live?

Every draft is edited against GLP's writing guide for accuracy, tone, plain language and legal advertising rules before it is published. The firm gets finished pages, not drafts to fix.

Why not use one template for every city page?

Pages that only swap the city name read as thin to Google and to the people searching. GLP writes each location page around local detail and the questions people in that area actually ask.

Does the firm have to write anything?

No. GLP's content team does the research, the writing and the editing, and delivers the content ready to publish.

Get your audit from the people who'd do the work

The GLP team does the free audits too. We check how your firm shows up on ChatGPT and Google and send you a video walkthrough within 48 hours.

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