Our Core Offering
Comprehensive Local SEO
That’s what the other agency said… We know. We have the results to show for it, and we will give your project the love and care it deserves.
Legal is Our Bread And Butter
Our marketing team has the knowledge, experience and expertise to help scale your business with SEO.
What you Get With GLP Marketing
1
Initial Contact and Auditing
Audit Existing Infrastructure and Performance – The GLP team thoroughly audits your current infrastructure and SEO performance.
Communicate Findings – We clearly communicate the audit results, highlighting the current state and areas needing improvement.
2
Onboarding
Onboarding Call – We conduct an onboarding call to understand your ideal customer profile (ICP) and their search behavior throughout different buying cycle stages (top of funnel, middle of funnel, bottom of funnel).
Gather Information – Collect detailed information about your Marketing assets and infrastructure related to SEO.
3
Planning and Initial Setup (First 30 Days)
Develop a Plan – We use the collected information to create a comprehensive plan.
Enhance Existing Infrastructure – Improve the current website infrastructure.
Keyword Research – Perform extensive keyword research.
SEO Fundamentals – Execute essential SEO practices, including ensuring proper site architecture.
4
Execution Phase
Content Marketing – Focus on content marketing by creating top-of-funnel content to establish topical authority and drive qualified traffic.
Optimize Key Pages – Develop and optimize service pages, targeted landing pages, and main navigation pages.
Ongoing Audits – Continuously audit and enhance the performance of existing pages.
5
Off-Page SEO Strategy
Citation Audit – Assess the client’s presence on relevant directories and ensure comprehensive citations.
Link Building – Identify opportunities for obtaining links from other notable websites.
6
Tracking and Reporting
Set Up Analytics Tools – Implement tools to track key performance metrics, including keyword-driven traffic, form submissions, and phone calls attributed to SEO.
Integrate with CRM – We tie analytics into the client’s CRM system to monitor revenue directly attributable to SEO.
7
Communication and Review Cadence
Regular Updates – We maintain constant communication with clients, providing regular updates on progress and communicating wins as they come.
Monthly Calls – Conduct monthly review calls to discuss work completion reports, performance data, and future plans.
Quarterly Reviews – Hold quarterly business review calls with formal presentations summarizing progress and outlining goals for the next 90 days.
The Timeline for SEO Success
0-4 Months: Building the Foundations
In the first three months for most SEO campaigns, the focus tends to be laying a strong foundation. This typically involves conducting a thorough audit of the website’s existing infrastructure and SEO performance, followed by comprehensive keyword research. During this period, efforts are also directed toward optimizing the site’s architecture and content for search engines and developing high-quality content to establish topical authority.
4-9 Months: Early Progress
Between four and nine months, early signs of progress often start to emerge. This stage generally includes expanding and optimizing content to drive more traffic and implementing link-building strategies to enhance domain authority. Performance monitoring and adjustments are ongoing to refine the strategy. Many businesses may begin to notice improvements in search engine rankings and an increase in organic traffic during this phase.
9-12 Months: Continued Growth
From nine to twelve months, the benefits of continuous effort often become more noticeable. By this time, consistent content creation and link-building strategies usually start to significantly enhance the site’s authority. This can lead to substantial growth in organic traffic and better search engine rankings. As a result, many businesses may see a positive impact on their lead generation and revenue.
Choose the Right SEO Partner
Is SEO Right for You?
At GLP, we understand that not every business is the same, and neither are their needs.
SEO helps your business get found by the right audience at the right time, boosting your online presence and attracting more organic traffic. High-ranking websites are often perceived as more credible and trustworthy. With our expertise, we help you earn and maintain that trust in a way that works for you. So if you are looking for a way to grow your business, unlike paid advertising, which stops the moment you stop paying, SEO provides sustainable and lasting results that can continue to grow over time.
Effective SEO not only improves search engine rankings but also enhances the overall user experience on your site, leading to higher engagement and conversions.
By partnering with GLP, you benefit from a team committed to your success, employing cutting-edge techniques and a deep understanding of your business needs. Let’s take your business to new heights together.
Increased Online Visibility
Enhanced Brand Credibility
Sustainable Long-Term Results
Improved User Experience
High Return on Investment
Targeted Traffic
Competitive Edge
Local SEO Benefits
Measurable Results